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If you're not sure which research approach you should be using, why not get in touch with us and we'll discuss your options. We'll suggest the most appropriate approach and the size of sample you need.

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Omnibus Ireland Surveys

OmnibusIreland is a powerful suite of survey approaches which can be tailored to suit your research needs.  Find out what people want, what they think, what they love and what they dislike.  Discover their attitudes and what they are doing and what they are talking about.

Weekly Omnibus

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We run a weekly online nationwide Omnibus survey of just over 1,000 respondents. You can also discover more about specific key demographics or groups that are of interest to you.
  • Fast
  • Affordable
  • Independent

Targeted Surveys

With Omnibus Ireland you can explore and target specific groups e.g.

  • mothers,
  • commuters,
  • business people,
  • IT managers,
  • Dubliners,
  • consumers (and non-consumers) of your products and services.
  • Facebook users
  • Smartphone users

Combine with Focus Groups

Combine with focus groups from Focus Groups Ireland and get the benefit of exploratory research among your specific target audience and then extend your study to a much bigger target audience. (n=200-250*).

Focus Groups + Europinions Targeted = Fantastic Insights

Independent Market Research

We’re an independent agency so you get impartial research.

Fast Turnaround

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As standard, you get 7-day turnaround – but for those projects with really tight deadline we offer a 24-hour express service.

What you get:
  • Topline tables
  • Full cross-analyzed tables
  • Chartdeck with executive summary
  • Infographic with main figures

Affordable

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OmnibusIreland is backed by Direction Research Group. It’s a fast, affordable and no-nonsense survey approach. With expertise across many areas, each project is fully supported from start to finish so that you get the most value from your research. We operate according ESOMAR industry guidelines so you can be sure you’re getting high quality research.

Flexible

We can include images, videos and sound so we can test and check almost any concept you’re looking at.

Our panellists take surveys on Desktops, Tablets and Smartphones.

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Need Help with a project?

Free Consultation

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If you’re not sure which research approach you should be using, why not get in touch with us and we’ll discuss your options. We’ll suggest the most appropriate approach and the size of sample you need.

We can even meet for coffee – no strings attached and there’s no obligation to use us.

Call us on +353 1 890 1011 or email us at info@omnibusireland.com

Full Support

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You get full support and guidance from start to finish and afterwards when you have queries or want to interrogate further.
What you get:
  • Topline tables
  • Full cross-analyzed tables
  • Chartdeck with executive summary
  • Infographic with main figures

MROC

Omnibus Ireland Free Market Research Consultancy Home
We can establish and operate an online market research community specifically for your business. Talk to us about how we can help you.

Sign up for some free market information about Ireland

Enter your name and email address to receive some free market information about Ireland and from time to time to receive other useful information and offers. You’ll also be in with a chance to win some free research.
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Loyalty Programme

When you commission research with us you’ll get free research rewards to use on other projects*. To learn more on how this works get in touch with us.
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Common Research Approaches

We provide full support for all our client projects to make sure you get the insight you need for your business. You’ll find us helpful when you are deciding which questions to ask and when you need to interpret the survey findings. We’re an independent market research agency so we’ll give you all sides of the story.

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Concept and Product Development

Learn what’s important, which features are key and what market entry approach is going to be the most effective.
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Market Trends

Find out what’s happening in your market. Is there a demand for your type of product or service?
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Just ask a few questions

Get the answers you need quickly and affordably. Whether it’s for a press release or you need some insight to make an important business decision.
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Brand Tracking

Measure awareness, see what’s top of mind, check if messages are cutting through.
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Customer Satisfaction

Discover how your customers think and feel about your product or service. See how they rate their experiences of you. Use the information to enhance your offering.
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Website Owners

We can help you better understand your online customers and visitors. We have several useful and highly affordable solutions to allow you to continually gain useful feedback from your online customers so that you are getting the most from your online initiatives.
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Get in touch with us to find out how can help!

We’ve many years of experience across plenty of industries. We’re sure we can help you find the insight you need.

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Some of those we help

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Ad Agencies

Need to quickly check an Ad, concept or idea or wish to find out how a specific audience will react to your creative. Or need help with a pitch? If you do then you’ll find us helpful and flexible.

Call us on +353 1 890 1011

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PR Companies

PR Badge 11 Home Want to ask Ireland a question? Like to work with a company that provides help with questionnaire design, supports the project all the way and looks for meaningful hooks for you. Then why not talk with us to find out how we can help.
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Digital Agencies

We help digital agencies with everything from testing their campaigns to obtaining useful insights to aid app development. So if you need some insight from a target audience to help shape a website then we can help, get in touch with us to learn more.

email us at info@omnibusireland.com

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Marketing Managers

Looking for some good insight and trying to maximise what you can get from your research budget. You should be talking to us!

Call us on +353 1 890 1011 or email us at info@omnibusireland.com

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New Product Development

If you’re reading this, you already know that any new product or service development needs input from your target customers. Save time and money and let us help you with this.
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Business Owners

The importance of understanding your customers’ needs and wants cannot be understated. How you handle this affects your bottom line, so what do your customers think of you?
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Market Research Companies

We’re independent and we work with many agencies – large and small, local, national and international. We offer fantastic and affordable access to opinion givers for your projects.

Website Owners

We can help you better understand your online customers and visitors. We have several useful and highly affordable solutions to allow you to continually gain useful feedback from your online customers so that you are getting the most from your online initiatives.

Win some free research

Enter your name and email address to receive some free market information about Ireland and from time to time to receive other useful information and offers. You’ll also be in with a chance to win some free research.
Yes please!
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We’ve got you covered!

We work with many companies in all sorts of industries. We love to help both large and small companies find the insight that is useful to their business. You’ll find us fast, affordable and keen to help you get the most from your research.

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Omnibus Ireland Surveys

Big data or analytics

We’ve been playing with data sets of all sizes and from different souces for over 25 years now and we’ve been calling it data analysis! With our sister company emfasize, we have over 100 years of data analysis experience. We look at client data sets all the time and we’re adept at bringing extra useful insight to our clients. With PhD level statistical expertise, a multi-disciplined team and some strong academic connections we can advise on issues such as how best to combine existing data with survey data, how to acquire and manage useful data sets for your business or how best to use social media feeds and web analytics to help your business.  In some cases we add power to predictive analytics and are able to predict the future! For more information please visit www.emfasize.com.